Tuesday, February 10, 2009

YAY Mafia at Denny's

One of my favorite Super Bowl ads is actually helping sales!! Mafia sells apparently. The $3 million commercial yielded $2 million people into its 1,600 outlets in North America and Puerto Rico. The total expense of $5 million for the promotion also yielded $50 million in news coverage. Also it's been blowing up all over the social media index! Good for them! Read the whole article on Media Post

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